<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>Singapore SEO &#038; Search Marketing &#187; SMX Singapore</title>
	<atom:link href="http://shihengcheong.com/blog/tag/smx-singapore/feed/" rel="self" type="application/rss+xml" />
	<link>http://shihengcheong.com/blog</link>
	<description>Singapore SEO Specialist and Search Marketing Consultant based in Singapore</description>
	<lastBuildDate>Wed, 07 Jul 2010 04:49:26 +0000</lastBuildDate>
	<generator>http://wordpress.org/?v=2.9.2</generator>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
			<item>
		<title>SMX Singapore 2008</title>
		<link>http://shihengcheong.com/blog/2008/10/smx-singapore-2008/</link>
		<comments>http://shihengcheong.com/blog/2008/10/smx-singapore-2008/#comments</comments>
		<pubDate>Fri, 17 Oct 2008 07:32:57 +0000</pubDate>
		<dc:creator>Shi Heng Cheong</dc:creator>
				<category><![CDATA[Singapore SEO]]></category>
		<category><![CDATA[SMX Singapore]]></category>
		<category><![CDATA[Suntec City]]></category>

		<guid isPermaLink="false">http://shihengcheong.com/blog/?p=198</guid>
		<description><![CDATA[I was invited to speak at the inaugural SMX Singapore on 13 &#038; 14 October 2008 at Suntec City. Frankly, I didn&#8217;t know what to expect. I was told majority of the audience were SEM 101 and my presentation was to talk about the fundamentals of Copywriting for Search Engines.

My presentation went well. There was [...]]]></description>
			<content:encoded><![CDATA[<p>I was invited to speak at the inaugural <a href="http://www.searchmarketingexposingapore.com.sg">SMX Singapore</a> on 13 &#038; 14 October 2008 at Suntec City. Frankly, I didn&#8217;t know what to expect. I was told majority of the audience were SEM 101 and my presentation was to talk about the fundamentals of Copywriting for Search Engines.</p>
<p><img src="http://shihengcheong.com/blog/wp-content/uploads/2008/10/smxsingapore2008.jpg" alt="SMX Singapore" title="SMX Singapore" width="395" height="296" class="aligncenter size-full wp-image-199 centered" /></p>
<p><span id="more-198"></span>My presentation went well. There was no question asked about SEO Copywriting &#8211; either I am so good that the audience understood everything or they were too confused to ask! <img src='http://shihengcheong.com/blog/wp-includes/images/smilies/icon_wink.gif' alt=';)' class='wp-smiley' />  </p>
<p>I knew it was OK because several people told me that the presentation was lively and <em>entertaining</em>!</p>
<p>I was pleasantly surprised when <a href="http://www.searchmarketingexposingapore.com.sg/david-temple-regional-head-of-search-marketing-neoogilvy-asia-pacific/">David Temple</a>, Regional Head of Search with Ogilvy, came up to me, exchanged namecard and asked if I would do <a href="http://www.finggle.com/in-house-seo-workshop/">in-house SEO training</a>. David was a visiting professor/lecturer in Beijing and Gurangzhou.</p>
<p>You can find out more about David at his blog &#8211; <a href="http://www.semscholar.com">SEO SEM Training &#038; Certification</a>.</p>
<p><img src="http://shihengcheong.com/blog/wp-content/uploads/2008/10/davidtemple_ogilvy.jpg" alt="David Temple (second from right)" title="David Temple (second from right)" width="395" height="307" class="aligncenter size-full wp-image-200 centered" /></p>
<h3>Keynote Speeches</h3>
<p><strong>Day 1</strong></p>
<p>The first day keynote was presented by <a href="http://www.seomoz.org/team/gmuessig">Gillian Muessig</a>, President of SEOmoz.org, spoke about <strong>The &#8220;Business&#8221; of Search</strong> and how SEO agencies can flourish despite the difficult economic condition. Her presentation was candid and filled with real-life examples.</p>
<p>What others thought of Gillian Muessig&#8217;s Keynote:</p>
<ul>
<li><a href="http://www.searchmarketinggurus.com/search_marketing_gurus/2008/10/smx-singapore-k.html">SMX Singapore Keynote &#8211; Gillian Muessig</a></li>
</ul>
<p><img src="http://shihengcheong.com/blog/wp-content/uploads/2008/10/gillianmuessig_seomoz.jpg" alt="Gillian Muessig (left)" title="Gillian Muessig (left)" width="395" height="321" class="aligncenter size-full wp-image-201 centered" /></p>
<p><strong>Day 2</strong></p>
<p><a href="http://www.searchmarketingexposingapore.com.sg/harrison-gevirtz/">Harrison Gevirtz</a> of <a href="http://www.gevirtzmedia.com">Gevirtz Media</a> presented the second day keynote speech on <strong>Monetising Social Media</strong>. Harrison is just 16 year old and currently studying at Santa Barbara High. Do not be fooled by his young age! His keynote was truly &#8220;mind-opening&#8221;. I now can understand better the how, what, where, when, why young people use Facebook and MySpace.</p>
<p><img src="http://shihengcheong.com/blog/wp-content/uploads/2008/10/harrisongevirtz_gevirtzmedia.jpg" alt="Harrison Gevirtz (center)" title="Harrison Gevirtz (center)" width="395" height="296" class="aligncenter size-full wp-image-202 centered" /></p>
<p>to be continued&#8230;</p>
]]></content:encoded>
			<wfw:commentRss>http://shihengcheong.com/blog/2008/10/smx-singapore-2008/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
	</channel>
</rss>
