<?xml version="1.0" encoding="UTF-8"?> <rss version="2.0" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:wfw="http://wellformedweb.org/CommentAPI/" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:atom="http://www.w3.org/2005/Atom" xmlns:sy="http://purl.org/rss/1.0/modules/syndication/" xmlns:slash="http://purl.org/rss/1.0/modules/slash/" ><channel><title>Singapore SEO &#38; Search Marketing &#187; SGIX</title> <atom:link href="http://shihengcheong.com/blog/tag/sgix/feed/" rel="self" type="application/rss+xml" /><link>http://shihengcheong.com/blog</link> <description>Singapore SEO Specialist and Search Marketing Consultant based in Singapore</description> <lastBuildDate>Wed, 09 May 2012 16:04:42 +0000</lastBuildDate> <language>en</language> <sy:updatePeriod>hourly</sy:updatePeriod> <sy:updateFrequency>1</sy:updateFrequency> <generator>http://wordpress.org/?v=3.3.2</generator> <item><title>SGIX Singapore Public Internet Exchange</title><link>http://shihengcheong.com/blog/2010/04/sgix-singapore-public-internet-exchange/</link> <comments>http://shihengcheong.com/blog/2010/04/sgix-singapore-public-internet-exchange/#comments</comments> <pubDate>Thu, 08 Apr 2010 05:38:20 +0000</pubDate> <dc:creator>Shi Heng Cheong</dc:creator> <category><![CDATA[Web Hosting]]></category> <category><![CDATA[SGIX]]></category> <category><![CDATA[Singnet Broadband]]></category> <category><![CDATA[Singtel]]></category> <category><![CDATA[STIX]]></category> <category><![CDATA[Voxel]]></category><guid isPermaLink="false">http://shihengcheong.com/blog/?p=282</guid> <description><![CDATA[Faster surfing speed by next month? No, I am not referring to the much publicized NBN(Next Gen Nationwide Broadband Network). I am talking about the little known Singapore Public Internet Exchange &#8211; SGIX, which I found out from yesterday&#8217;s Digital Life. In my opinion, the SGIX is a critically important public infrastructure for Singapore. We [...]]]></description> <content:encoded><![CDATA[<p></p><p>Faster surfing speed by next month? No, I am not referring to the much publicized NBN(Next Gen Nationwide Broadband Network). I am talking about the little known Singapore Public Internet Exchange &#8211; SGIX, which I found out from yesterday&#8217;s Digital Life.</p><p><img src="http://shihengcheong.com/blog/wp-content/uploads/2010/04/digital_life_7_apr_2010.jpg" alt="Digital Life, The Straits Times 7 Apr 2010" title="Digital Life, The Straits Times 7 Apr 2010" width="450" height="404" class="aligncenter size-full wp-image-284" /></p><p><span id="more-282"></span>In my opinion, the SGIX is a critically important public infrastructure for Singapore. We have been relying on the carrier-specific Singtel Internet Exchange for too long.</p><h3>Why STIX Singtel Internet Exchange Not Good Enough</h3><p><a rel="nofollow" href="http://business.singtel.com/upload_hub/mnc/TiX_Factsheet.pdf"><img src="http://shihengcheong.com/blog/wp-content/uploads/2010/04/singtel_stix.png" alt="SingTel STIX" title="SingTel STIX" width="450" height="336" class="aligncenter size-full wp-image-288" /></a></p><p>The problem with STIX is, if you have a server at a data center in Singapore which is not connected to STIX, the traffic will have to be routed to Internet exchanges in Hong Kong(<a href="http://www.hkix.net/">HKIX</a> ) or in Japan(<a href="http://www.jpix.ad.jp/en/">JPIX</a>) or California(Palo Alto Internet Exchange and Los Angeles Equinix Internet Exchange) before coming back to Singapore.</p><p>And if you are wondering why Singtel is not peering with other carriers, you might want to read this report: <a href="http://www.drpeering.net/a/Asia_Peering_Ecosystem.html">Asia Pacific Peering Ecosystem</a></p><p>Typically, ping to a local server within Singapore is 30ms or less. But a ping will take 100ms or longer if it has to be routed to the nearest public Internet exchange in Hong Kong before coming back to Singapore.</p><p><div style="text-align:center"><script type="text/javascript"><!--
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