Comments on: Smart SEO is Not just about #1 Ranking

By: Dumb SEO is DEAD

Dumb SEO is DEAD — Tue, 16 Feb 2010 12:28:06 +0000

[...] if you have been following this blog, you would have read about my post on Smart SEO is Not just about #1 Ranking on 29 November 2008. Ultimately, you are optimizing the conversion of your web [...]

By: Ian Cheow

Ian Cheow — Wed, 23 Dec 2009 07:13:05 +0000

I guess in order for conversion tracking to be accurate and effective, agencies & consultants need to work hand in hand with the client. However, I 100% agree that in the real world, some clients will not be too cooperative in measuring conversions.

They tend to go for easier KPI when it comes to SEO, such as a ranking for a particular key phrase. Now is up to us to preach what we believe in

I am a firm believer in ranking well for long tail key phrases which definitely convert better than some of the more generic ones.

By: SEO Malaysia

SEO Malaysia — Sat, 19 Dec 2009 04:05:32 +0000

Unfortunately, this does not always work in the real world …even with customers.

Some customers don’t care about conversion, they just want to rank #1, or at least higher than their close competitors.

Infact, some customers don’t even care about rankings or conversions, they’re just doing it because they’re competitors are doing it and they don’t want to be left out.

Tracking conversions is also easier said than done, despite what Google tells you. Because not all sales leads or purchases come in through the website – some through phone, walk-in and even word of mouth. How are you going to track that?

By: SEO

SEO — Fri, 23 Oct 2009 09:45:11 +0000

Good article, and smart comments of course.i really appreciate the effort you have put in this article.Its very helpful to me because I am new in SEO field..Thaanks!

By: SEO Web Designer

SEO Web Designer — Fri, 13 Feb 2009 19:04:29 +0000

Yes absolutely right! The true SEO is not about ranking no1. At least I would say is about the traffics you get is it targeted? And is the traffics you have is it able to turn into conversion. Lastly I would say rank well in more niche and long tail keywords is still better than fewer keyowords in no.1 ranking

By: Virendra

Virendra — Mon, 05 Jan 2009 12:55:22 +0000

This is the fact whatever mentioned above. I puzzled when in IT company every people say “I can do seo. Its not a big deal and seo just include directory submission, article submission etc.etc”

I think every person who say like this must be read this posting.

Great message !!!