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I have this feeling that SEO is more competitive in Canada than in Singapore judging by the number of results that Google has.

Here’s what I’ll do if I want to “compete” for the search terms SEO Canada:

Keyword Research
I may not want to target “seo canada” initially. I would want to be found by people who are looking for SEO services instead. “What are the search terms my potential customers will use to search for solution to their problem?”

Internal Linking Structure
The importance of site architecture or site structure is usually overlooked by most Webmasters. Invest time to organize your site in a logical manner. The home page may be the most important page but not necessarily the most profitable.

Design Your Site To Earn Trust
Ultimately, your Web site is to help you to make more money. For your visitor to spend money, they have to trust you.

Remember, ranking is nothing if you don’t get your most wanted response.